In case you haven’t heard, Kickstarter is a Web-based, all-or-nothing funding platform for creative projects. From dance to theater to technology to gaming, innovators commit to completing a specific project in a certain length of time with a pinpointed funding goal. Backers then pony up the cash, pledging in various amounts, to bring the project…
Technology is moving at a phenomenal pace. Technologies we thought would never die are now obsolete, and the items that are here to stay have gotten fundamentally better in the past couple of decades. The emergence of a technology-driven era shows no signs of stopping anytime soon. Long ago, advertisers were responsible solely for creating…
Let’s face it – there are entire industries dedicated to physician marketing tactics. Men and women across the country attend conferences to help learn about strategies for growing their practices. But how many of these ideas are actually good? If your current physician marketing strategy involves simply creating Facebook and Twitter accounts that you don’t…
Whether a nonprofit or for-profit company, business is business and both share many of the same needs and productivity issues. Not your traditional web host, Google Apps provides businesses with an integrated platform for email, document sharing, file storage, real time communication, scheduling solutions, website design and management. Google offers a combination of their greatest…
It’s baseball season, and your whole family is excited to eat some peanuts and Crackerjacks while watching your home team hit home runs into the grandstand on a warm spring day. Except, there’s a problem. Your team is on a horrible losing streak, with no end in sight. After a few games of watching loss…
In popular culture, it’s common to see television shows where a man sits around watching football, while his wife stands around complaining. These images that are ingrained in our cultural behavior show men drinking beer and watching the big game, with the women in the corner, cleaning up the mess. Because of the often masculine…
